Matthew L. Seror's practice includes all aspects of litigation, with particular emphasis on intellectual property, complex commercial matters and licensing. Mr. Seror also serves as outside general counsel to several clients.

Mr. Seror has represented clients in matters involving copyrights, trademarks, trade secrets, trade dress, and unfair competition. In addition to his work before federal and state courts across the country, Mr. Seror regularly litigates matters before the United States Patent and Trademark Office's Trademark Trial and Appeal Board. He also counsels clients on effective means of protecting intellectual property assets and frequently represents clients with respect to licensing, enforcement and brand protection matters.

In addition to his work in the intellectual property arena, Mr. Seror represents a number of companies, start-ups, financial institutions, receivers and other court appointed fiduciaries in complex commercial and real estate matters. His extensive experience includes matters involving contractual disputes, secured transactions, fraud, mechanic lien litigation, partnership disputes, real estate disputes, and securities violations.

Bar Admissions

• California

Education

• USC Gould School of Law, J.D., 2004
• University of Southern California, B.A., Political Science and Psychology, 2001

• Secured a defense verdict (and sizable judgment) in favor of an international university following a five-day bench trial in the Los Angeles Superior Court.
• Successfully defended an apparel manufacturer in a copyright infringement trial in the United States District Court for the Central District of California.
• In a matter brought in the Trademark Trial and Appeal Board, Mr. Seror defeated an attempt by a former distributor of the client to block the client's trademark registration.
• Successfully represented a Court appointed receiver charged with the completion, marketing and sale of over twenty-eight residential communities located across the western United States.
• Prevailed in a copyright and trade dress infringement action brought against a client by a rival seeking to quash competition. In addition to prevailing on the merits, client was awarded its attorney's fees and costs in defending the case.
• Successfully represented an apparel manufacturer in a breach of contract case related to defective merchandise.
• Obtained a preliminary injunction enjoining the continued infringement of client's trademarks by a competitor in online advertisements.

• Social Media Influencers Could Become the Targets of Trademark Infringement Lawsuits

  By Matthew L. Seror |August 2021

• Changes to Mechanic Lien Law
• Two Key Changes to California's Mechanics' Lien Law
• Receiverships as a New Alternative to Traditional Workout Options
• So I Have a Judgment, Now What?" How Creditors Can Use Receivers to Collect on Judgments
• The Innovative Design Protection Act: Bound for Success or Doomed to Fail?
• Lien On Me: How a Receiver Can Effectively Deal With Mechanics-Lien Claims Recorded Against the Property of a Receivership Estate
• ‘Raging’ Blow for Laches Defense
• The Supreme Court Clarifies Standard For Attorney Fee Awards In Copyright Cases
• The California Privacy Act of 2018 Signed Into Law: Five Things You Need To Know
• Federal Privacy Legislation Needed Before a Patchwork of State Privacy Laws Inundate Businesses
• Proposed Regulations and Recent Amendments Clarify Compliance with the California Consumer Privacy Act as Effective Date Looms
• Buchalter Client Alert Covid-19: Cybercrimes
• Buchalter Client Alert COVID-19: Despite the Shut Down and Absence of Final Implementing Regulations, California's Attorney General Still Intends to Enforce the California Consumer Privacy Act Starting July 1, 2020
• Ninth Circuit Decision Solidifies the Importance of Adhering to Registration Formalities
• Windfalls and Pitfalls of Pivoting Your Business Model in the New Business Environment
• The Supreme Court Agrees to Decide Whether Immaterial Registration Errors Can Serve as the Basis for Invalidating Copyright Registrations
• Social Media Influencers Could Become the Targets of Trademark Infringement Lawsuits
• Caught in the crossfire: Could social media influencers become the target of trademark infringement litigation after the case against influencer Molly Sims was allowed to proceed?
• Matthew Seror to Speak on Protecting Intellectual Property
• Matthew Seror to Speak at Buchalter Nemer Startup Seminar
• Matthew Seror, Panelist at Loyola Law School
• Farah Bhatti and Matthew Seror, Speakers at Beverly Hills Bar Association
• Matthew L. Seror, Adjunct Professor, IP Licensing Law, Southwestern Law School
• A Bank’s Options for Disposing of Distressed Real Property: Analysis of the Benefits and Risks of Note Sales, Deeds in Lieu, Foreclosure and Other Available Remedies
• Avoiding Pitfalls and Missteps When Your IP Agreements Expire
• Webinar: How Simple Changes to Your Contracts Can Mitigate Risk Under the CCPA