Jeremy S. Boczko
Practice Expertise
Areas of Practice
- Alcoholic Beverages
- Artificial Intelligence
- Copyright Counseling and Litigation
- Cyber Investigations and Privacy Litigation
- Cybersecurity Incidents
- Financial Services
- Food Industry
- Global Sourcing, Technology and Commercial ...
- Global Technology, Sourcing and Complex ...
- Hospitality
- Hotels and Hospitality
- Intellectual Property
- Intellectual Property and Technology ...
- Litigation
- Mergers and Acquisitions
- Outsourcing, Technology and Commercial ...
- Patent Litigation
- Private Equity
- Retail and Consumer Products
- Technology, Sourcing and Complex Contracting
- Trade Secret Counseling and Litigation
- Trademark Non-Contentious
- Trademark Proceedings View More
Profile
Jeremy is a highly experienced IP strategist who counsels well-known companies as they acquire and litigate a broad spectrum of intellectual property rights.He has led numerous brand and technology litigations, including for some of the most iconic names and technologies in the world. Jeremy also helps his clients manage robust licensing and litigation enforcement programs for their brands, technologies, and marketing. He is commended as an industry leader by many ranking and other publications, including Chambers USA, Managing IP, Legal 500, WTR, IFLR, Super Lawyers, and Best Lawyers.Chambers praises him for being "responsive, smart[,] and business-oriented," further noting that he "knows what he's talking about and has an incredible amount of experience" (2026). And World Trademark Review (WTR) has recognized that Jeremy has "one of the country's most sought-after brand clearance practices" (2024), through which he assists companies in acquiring and rejuvenating distressed brands. As part of that practice, Jeremy helps his clients-including those in the banking and financial services, fashion and retail, entertainment, wine and spirits, professional sports, pharmaceuticals, toy, online media, and computer software industries-quiet title and obtain protection for new and emerging brands and advertising campaigns.Jeremy is a first chair trial litigator-named nationally by Benchmark Litigation (2024-2025)-who has obtained positive results for his clients in dozens of patent, trade secret, trademark, copyright, and false advertising trials in federal courts and administrative agencies such as the Trademark Trial and Appeal Board (TTAB) and US International Trade Commission (ITC). His cases have paved the way and resulted in precedent related to trademark and copyright ownership and infringement, trade secret, issues of privilege, and discovery. In this respect, WTR has called him "a go-to litigator with a track record of high-profile victories across US courts" (2025).Clients call upon Jeremy to create and enforce e-commerce and anti-piracy programs, and he regularly counsels clients on branding issues related to the Internet, generative AI, and social media. He similarly assists luxury goods and consumer products companies, with an emphasis on those in the entertainment and spirits industries, in enforcing their intellectual property rights through anti-counterfeiting measures.As an accomplished author, Jeremy is particularly focused on the dynamic and emerging field of trade dress law. He serves as the editor-in-chief of Thomson Reuters' Trade Dress Protection treatise, most recently published in 2025. He is also a sought-after speaker, and often quoted in legal publications on trademark and copyright topics, including their application in artificial intelligence and machine learning.
Bar Admissions
New Jersey
New York
US Patent and Trademark Office
Education
JD, Fordham University School of Law, magna cum laude, Order of the Coif, 2011
BS, Chemistry, Yeshiva University, cum laude, 2007
Areas of Practice
- Alcoholic Beverages
- Artificial Intelligence
- Copyright Counseling and Litigation
- Cyber Investigations and Privacy Litigation
- Cybersecurity Incidents
- Financial Services
- Food Industry
- Global Sourcing, Technology and Commercial Contracts
- Global Technology, Sourcing and Complex Contracting
- Hospitality
- Hotels and Hospitality
- Intellectual Property
- Intellectual Property and Technology Transactions
- Litigation
- Mergers and Acquisitions
- Outsourcing, Technology and Commercial Contracting
- Patent Litigation
- Private Equity
- Retail and Consumer Products
- Technology, Sourcing and Complex Contracting
- Trade Secret Counseling and Litigation
- Trademark Non-Contentious
- Trademark Proceedings
Professional Career
Significant Accomplishments
Represents some of the world's largest publicly traded and private financial institutions in connection with brand protection and investment analysis.
Represents IAC/InterActiveCorp and its subsidiaries, The Match Group and Vimeo, in connection with copyright and trademark disputes around the world.
Represents the best-selling liquor brand in the United States and provides counsel to one of the world's largest producers and marketers of beer, wine, and spirits.
Advises a variety of clients on registering trademarks related to NFTs and the metaverse, which includes sending takedown notices on NFT marketplaces with infringing copyright and trademark images.
Represents a portfolio of companies consisting of the largest Internet news and media websites in copyright and trademark matters.
Handled the acquisition and reemergence of several brands belonging to the most high-profile retail bankruptcies in recent history.
Represents a number of sought-after authors, athletes, celebrities, and a Major League Baseball team in connection with trademark and copyright matters.
Counsel for iconic toy manufacturers in IP enforcement matters.
Represents a leading children's and young adult television network in IP transactional and enforcement matters.
Counsel for The Vitamin Shoppe in connection with the company's rebranding and global expansion.
Represented a world-renowned fashion house in multinational litigation against its designer namesake.
Representing Chimera in its Acquisition of Palisades Group
Represents some of the world's largest publicly traded and private financial institutions in connection with brand protection and investment analysis.
Represents IAC/InterActiveCorp and its subsidiaries, The Match Group and Vimeo, in connection with copyright and trademark disputes around the world.
Represents the best-selling liquor brand in the United States and provides counsel to one of the world's largest producers and marketers of beer, wine, and spirits.
Advises a variety of clients on registering trademarks related to NFTs and the metaverse, which includes sending takedown notices on NFT marketplaces with infringing copyright and trademark images.
Represents a portfolio of companies consisting of the largest Internet news and media websites in copyright and trademark matters.
Handled the acquisition and reemergence of several brands belonging to the most high-profile retail bankruptcies in recent history.
Represents a number of sought-after authors, athletes, celebrities, and a Major League Baseball team in connection with trademark and copyright matters.
Counsel for iconic toy manufacturers in IP enforcement matters.
Represents a leading children's and young adult television network in IP transactional and enforcement matters.
Counsel for The Vitamin Shoppe in connection with the company's rebranding and global expansion.
Represented a world-renowned fashion house in multinational litigation against its designer namesake.
Representing Chimera in its Acquisition of Palisades Group
Articles
2023 Retail Industry Year in Review
Navigating Over-The-Counter Product Ads After FTC Warning, Law360
Policing Your Brand on Online Marketplaces: an Intellectual Property Guide for Retailers, Retail Touchpoints
Stop Using My Trademark, Part 1: The Cease and Desist Letter, Total Retail
Stop Using My Trademark, Part 2: The Cease and Desist Letter, Total Retail
The Hidden Legal Risks of AI-Generated Advertising for Retailers
Trademark Board's Precedential Ruling on Use in Commerce, Law Journal Newsletters
Navigating Over-The-Counter Product Ads After FTC Warning, Law360
Policing Your Brand on Online Marketplaces: an Intellectual Property Guide for Retailers, Retail Touchpoints
Stop Using My Trademark, Part 1: The Cease and Desist Letter, Total Retail
Stop Using My Trademark, Part 2: The Cease and Desist Letter, Total Retail
The Hidden Legal Risks of AI-Generated Advertising for Retailers
Trademark Board's Precedential Ruling on Use in Commerce, Law Journal Newsletters
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